United Way of Southwest Virginia fights for the health, education and financial stability of every person in Southwest Virginia because they are the building blocks for a good quality of life.

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As the needs of Southwest Virginians change, so too do the best practices for meeting those needs.

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Join us in our fight for our friends and neighbors in Southwest Virginia by exploring the options below.

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United Way of Southwest Virginia fights for the health, education and financial stability of every person in Southwest Virginia because they are the building blocks for a good quality of life.

Learn More

Workplace Campaigns

Employee campaigns are a simple way to make a difference while creating a more engaged and connected workforce.

Through employee campaigns, United Way provides an opportunity for thousands of individuals and employees from more than 200 Southwest Virginia area businesses to donate a portion of every paycheck to help change the odds for children and families in our area.

United Way works with business partners to create a meaningful experience for employees and companies and a lasting change for our community.

Corporate social responsibility is just good business. When employees are involved in their company’s charitable efforts, they’re more productive, engaged, and invested. Our goal is to help our partners develop and execute people-centered, compassionate corporate social responsibility and community investment programs.


A simple way to start is by running a workplace giving campaign.

Running a campaign with United Way of Southwest Virginia can help build your team, your business, and your reputation. We’ll work with you to organize a program that best suits your organization, all while educating your team and showing them how they can make a real impact in our community.

With your help, we can break the cycle of poverty; give all kids an equal chance to learn and succeed; build strong, healthy communities; and meet our neighbors’ most basic needs.

We know you’re busy, so we’re here to provide the tools, people, and expertise to help you run a successful workplace campaign as quickly and easily as possible. In fact, we’ll provide a toolkit full of ideas and information to help you manage a successful campaign. We will always be a phone call or email away with additional support!

Together, we can empower your employees to change the world. To get started, message our donations team today!

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Thanks to our top 10 Workplace Campaigns for 2021

  • Food City
  • Universal Fiber Systems
  • Utility Trailer Manufacturing (Atkins)
  • Utility Trailer Manufacturing (Glade Spring)
  • Appalachian Power Company (Washington County)
  • Ballad Health
  • United Way of Southwest Virginia
  • Mohawk Industries
  • National Bank
  • Kentucky Utilities

Contact Information

Mary anne holbrook

Mary Anne Holbrook
Vice President of Development and Outreach
P: 276-628-2160 Extension: 4075

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Cristie lester

Cristie B. Lester
Director of Development
P: 276-628-2160 Extension: 4071

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Meredith Maiolo

Meredith Maiolo
Development Coordinator
P: 276-628-2160 Extension: 4057

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Campaign Toolkit

2021 Campaign Posters

2021 Campaign Slideshow

2021 FAQ Sheet

2021 List of Programs

Campaign Talking Points

Cycle of Poverty Digital Banner Graphic

Employee Campaign Leaders Resource Guide

Impact Infographic

Impact Story Cares Act

Impact Story: Backpacks Unite

Impact Story: Ignite Careers Expo

Impact Story: Virginia Pillion

Kids Digital Banner Graphic

Pledge Form

Rollover Campaign Form

Strong Community Digital Banner Graphic

Workplace Campaign Videos

2019 Ignite Interns

2020 Campaign Video - Backpacks Unite

Become a VITA Volunteer!

Careers Expo for Youth Overview

Financial Stability Spotlight 2017 - VITA Partnership with UWSWV

Health Spotlight - Al's Pals

Reality Store Overview

United We Can

Why Backpacks? 2019 - Feat. John Knight of Food City Distribution Center

Why Backpacks? 2019 - Feat. Lisa Parris of Universal Fibers

Top 10 in the United States by Charity Navigator in 2018 Guidestar Platinum Seal of Transparency Charity Navigator Four Star Charity United Way 2020 Membership Requirements Completed

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